“In 2023, we expanded beyond our signature Carved Cruisers with the launch of our first "Street Deck" series. I set out to create a more traditional skate deck—one that kept the intricate artwork and custom design that defines our cruisers, while offering a new ride experience.


The goal was simple. I wanted to give fans, skaters, and collectors a choice in how they connect with our brand. Hang it. Ride it. Admire it. Since then, we’ve developed a professional-grade, 7-ply, double kick concave street deck, built with precision and made with care.”